2019 Forum on Strategic Fundraising: Building Generosity

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Third Party Events

Speakers: Cole Hardman, Seattle Children's Hospital & Research Foundation, Teresa Nelson, CFRE, Puget Soundkeeper Alliance, and Melissa Cardenas, Seattle Children's Hospital

Track: Smart Structures

Time: Thursday, June 6 3:45 p.m. - 5:00 p.m.

Presentation Description:

How do you empower third-party fundraising so it can be successful? Treat them like any other donor! In this session, we’ll talk about how to assess and establish goals and identify metrics so that the person setting up the event will feel supported and that you can clarify that the event is set up to your organization’s standards. Whether you are helping a company run an employee giving campaign or a donor to establish a personal fundraising page for your nonprofit, this session will provide you with ideas and tips.

Key Take-Aways:

Shop Size: Suitable for any size shop

Expertise Level: Suitable for all levels

About the Speakers


Cole Hardman, Annual Giving Gift Officer at Seattle Children’s Hospital & Research Foundation, has over eight years of professional fundraising experience. At Seattle Children’s, Cole is focused on building relationships with mid-level donors at the $1K-$10K level. When he was at United Way of King County, he spent many years on supporting, planning, and implementing workplace giving campaigns from a broad spectrum of small size companies to large corporations, such as Microsoft. Cole has utilized his personal story of how nonprofits in the community have shaped his life to thousands of employees at hundreds of workplace events over the past two decades as a community volunteer and then as professional fundraiser. He serves on the Board of Advancement Northwest and is Co-Chair for the 2019 National Philanthropy Day.


Teresa Nelson grew up in Fort Dodge, Iowa, just up the hill from the Des Moines River. With over 20 years of fundraising experience, Teresa brings to Puget Soundkeeper Alliance, an organization protecting and preserving the waters of Puget Sound clean, a commitment to engaging supporters and working collaboratively to raise funds for a shared passion-protecting the environment. She has been Development Director since 2015.


Melissa Cardenas

More information coming soon.


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Interpreter services are available upon request during registration.